Besuchen Sie 4 aus 5: Um das Zertifikat „Digital Sales Expert“ zu erhalten, müssen Sie vier der fünf Hochschulkurse besuchen. Durch diese Regelung ist es jedem*jeder Teilnehmer*in möglich, individuell die spezifischen Kompetenzen zu erwerben, die benötigt werden, um die Herausforderungen der Digitalisierung im Vertrieb erfolgreich zu bewältigen. Nach Abschluss der Hochschulkurse verfügen Sie über das notwendige Wissen und die Werkzeuge, um fundierte Entscheidungen zu treffen und langfristige Wettbewerbsvorteile zu erzielen. Unser Zertifikatslehrgang richtet sich an Interessent*innen aus allen Branchen und Unternehmensgrößen, die bereits im Bereich „Digital Sales“ tätig sind oder es werden möchten.
Part-time
Duration: 2 days in presence at CAMPUS 02 and 4 evenings online per university course
Four university courses must be completed for certification.
32 teaching units per university course, of which 50 % online teaching
Degree:
Certified Digital Sales Expert
Who is this vocational training programme for?
This further training programme is aimed at people from small, medium-sized and large companies and from all sectors, because ‘digital sales’ is in demand everywhere.
Requirements
ECTS
At least 16 ECTS credits must be achieved. (4 modules of 4 ECTS credits each)
ECTS credits can only be awarded to participants with a general higher education entrance qualification.
Costs
For the ‘Digital Sales Expert’ certification: EUR 3,960 (4 of 5 modules)
As a complete package (all 5 modules): EUR 4.400,- (instead of EUR 4.950,-)
Application & deadlines
Registration deadline for the "Digital Sales Strategy & Structure" module: September 2024
Teaching times
Start: September 2024 Classroom teaching at CAMPUS 02 University of Applied Sciences from 09:00 a.m.- 16:15 p.m. Online lessons generally from 17:00 - 20:15 p.m.
The exact times for each module:
Tuesday, 10.09.2024, in presence at CAMPUS 02 University of Applied Sciences Wednesday, 11.09.2024, online Thursday, 12.09.2024, online
Tuesday, 24.09.2024, in presence at FH CAMPUS 02 Wednesday, 25.09.2024, online Thursday, 26.09.2024, online
Tuesday, 08.10.2024, in presence at CAMPUS 02 University of Applied Sciences Wednesday, 09.10.2024, online Thursday, 10 October 2024, online
Tuesday, 22.10.2024, in presence at CAMPUS 02 University of Applied Sciences Wednesday, 23 October 2024, online Thursday, 24 October 2024, online
Tuesday, 12.11.2024, in presence at CAMPUS 02 University of Applied Sciences Wednesday, 13.11.2024, online Thursday, 14 November 2024, online
Tuesday, 26.11.2024, in presence at CAMPUS 02 University of Applied Sciences Wednesday, 27.11.2024, online Thursday, 28.11.2024, online
Tuesday, 11.02.2025, presence at FH CAMPUS 02 Wednesday, 12.02.2025, online Thursday, 13.02.2025, online
Tuesday, 25.02.2025, presence at FH CAMPUS 02 Wednesday, 26/02/2025, online Thursday, 27.02.2025, online
Tuesday, 08.04.2025, presence at FH CAMPUS 02 Wednesday, 09.04.2025, online Thursday, 10.04.2025, online
Tuesday, 22.04.2025, presence at FH CAMPUS 02 Wednesday, 23.04.2025, online Thursday, 24.04.2025, online
Individual & flexible learning
Take advantage of the Life Long Learning Pass at CAMPUS 02 University of Applied Sciences! This certificate programme has a modular structure, i.e. you can complete the individual university courses ‘Digital Sales Strategy & Structure’, ‘Digital & Social Selling’, ‘Digital Sales Processes & Customer Journey’, ‘Digital Sales Content & Campaign Management’ and ‘Digital Sales Culture & Leadership’ individually if required. If you complete at least four of the five available university courses on the Digital Sales Expert certificate programme within two years, you will be awarded the title ‘Certified Digital Sales Expert’.
CAMPUS 02 University of Applied Sciences
Department Marketing & Sales
Koerblergasse 126, 8010 Graz
The list of individual courses can be found below in the respective university course.
4 ECTS Credits, 32 LE
Individual lectures: Digital business models Product and product range analysis Channel Management Agile Sales Crisis management
4 ECTS Credits, 32 LE
Individual lectures: Trends Online sales dialogue Selling via social media Digital storytelling Affiliate marketing Influencer marketing
4 ECTS Credits, 32 LE
Individual lectures: Digital tools for existing sales processes Sales Automation Touchpoint management Controlling processes with KPIs
4 ECTS Credits, 32 LE
Individual lectures: Content Creation Campaign management Campaign implementation and controlling Search Engine Optimisation (SEO)
4 ECTS Credits, 32 LE
Individual lectures: Digital corporate culture/ transformation of corporate culture Management of change processes Tools and methods of change management Leadership culture with purpose and inspiration Agile and digital leadership
