Successfully managing and shaping companies is based on the ability to recognize innovation potential, systematically leverage it and translate it into a successful strategy. This requires a structured analysis of trends and changes, a good knowledge of the needs of customers in the market and the evaluation of existing and new relevant technologies. In this module, you will learn to identify and analyze sources of innovation. You will evaluate external changes and trends on the market as well as the potential that arises from new technologies in order to create competitive advantages that are effective for success.

Online info evening

04.09.2024, 17:00 Uhr
What you can expect from the university course

Contents & focus

The university course "Innovation Strategies" has the following content and therefore focus areas:

  • Analyze and evaluate market and consumer trends
  • Identify current and future customer needs
  • Analyzing and evaluating technologies
  • Recognizing the opportunities and risks of disruptive technologies
  • Developing future scenarios (Pictures of the Future)
  • Develop innovation strategies for your own organization
  • Recognizing and evaluating social changes (Generation Cycles)

The entire course comprises 3 ECTS credits (25 units). 

ECTS = European Credit Transfer and Accumulation System
LE = teaching units



Duration: 2 attendance days on site at CAMPUS 02 and 2 half-days online.

25 teaching units of which 1/3 online teaching

max. number of participants: 20


For participation in the university course:
EUR 1.500,- 

We encourage broad participation to create innovation multipliers in companies. If you have any questions about individual pricing for companies, please contact us directly.


Confirmation of participation in the university course
„Innovation Strategies“

Who is this further training aimed at?

This training program is aimed at:

  • Entrepreneurs
  • Managing directors and managers in organizations
  • Employees with an interest in innovation-oriented leadership


Open to all interested people who already have professional experience or are just starting out in their careers

3 ECTS-Credtis

A total of 75 hours are required for this. ECTS credits can only be awarded to participants with a general higher education entrance qualification.

Registration & deadlines

  1. Go to "Register now".
  2. Enter your details in the form.
  3. You will receive an e-mail confirming receipt of your registration.
  4. If necessary, we will ask you for additional documents by e-mail.

Anmeldefrist: 08.05.2024

Lesson times

Start: 13.05.2025

On-site classes at FH CAMPUS 02 from 09:00 – 17:00
Online classes from 13:30 – 17:30

Dienstag, 13.05.2025, in Präsenz an der FH CAMPUS 02
Donnerstag, 15.05.2025, online
Dienstag, 20.05.2025, online
Donnerstag, 22.05.2025, in Präsenz an der FH CAMPUS 02

Learn individually & flexibly

Nützen Sie die Möglichkeiten des Life Long Learning-Passes der FH CAMPUS 02!
Innovation Strategies ist Teil eines modular aufgebauten Weiterbildungsprogramms. Sie können auf Wunsch auch weitere Modul absolvieren. Sofern Sie drei des Zertifikatlehrgangs „Innovation Expert“ der Innovation Business School sowie ein firmenspezifisches Praxisprojekt innerhalb von 2 Jahren absolviert haben, wird Ihnen der Titel Certified Innovation Expert verliehen.

Certified Innovation Expert certificate course
Portraitfoto Magdalena Diem

Magdalena Diem, MSc

Contact for organizational questions
CAMPUS 02 Fachhochschule der Wirtschaft
Department of Innovation Management
Körblergasse 126, 8010 Graz

Portraitfoto Michael Terler

FH-Prof. DI Dr. mont. Michael Terler

Program management
CAMPUS 02 Fachhochschule der Wirtschaft
Department of Innovation Management
Körblergasse 126, 8010 Graz

Already sent your registration?
Secure your place on the course
Das Datum für den nächsten Bewerbungsschluss folgt demnächst ...
Anmeldefrist: 08.05.2024
You benefit

Get started professionally

Your advantages of completing this university course:

  • Learning from innovation experts from the field
  • Interactive exchange with other participants
  • Direct implementation of the content in your own organization