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Starte jetzt deinen Weg zum CERTIFIED INNOVATION EXPERT!
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Applications in industry or smart homes increasingly rely on the Internet of Things (IoT). This course covers the essential fundamentals from sensors and transmission technologies to cloud processing. Practical examples with hands-on experience deepen theoretical understanding.
This course provides a practical overview of the necessary fundamentals in systematic process and plant design focusing on handling technology, particularly robotics, using a comprehensive example. Through theory, a solution will be developed collaboratively and implemented.
Innovations are the successful implementation of ideas to enhance a company's competitiveness in the market. At the core of every innovation are ideas. To prevent these ideas from getting lost in day-to-day operations, it is crucial to systematically develop and implement them. This module focuses on the systematic development of innovations using refined innovation processes.
Successfully leading and shaping businesses relies on the ability to identify innovation potential, systematically harness it, and translate it into a successful strategy. This requires a structured analysis of trends and changes, a deep understanding of customer needs in the market, and the evaluation of existing and new relevant technologies.
Innovation leadership involves synthesizing various agile leadership styles to support employees in developing and implementing creative ideas, products, services, and solutions.
IT & Business Informatics
Requirements Engineering
Requirements Engineering is a technique used to elicit, analyze, and formalize requirements for a product, service, or system. It aids in the development of a software product by creating an understanding of user requirements. Requirements Engineering is a critical component of the software engineering process, helping developers create a product that meets user or business needs.
In IT project management, technical projects are initiated, planned, organized, controlled, and closed. It is used to manage, coordinate, and ensure that projects are completed on time, within budget, and according to initial requirements. This also includes the use of tools to manage resources, create project plans, monitor project schedules, and generate project status reports.
Sales through digital media and social media platforms have significantly gained importance in nearly all industries in recent years. Graduates of this university course, which also serves as Module 1 of the "Digital Sales Expert" certificate programme, will be capable of conducting online sales conversations using storytelling techniques. They will also be equipped to leverage affiliate marketing and influencer marketing as potential sales multipliers.
Marketing & Sales
Digital Sales Content & Campaign Management
Experts in the field of digital sales must also understand and be able to implement selected aspects of digital marketing. This includes not only conceiving, implementing, and controlling campaigns but also creating compelling content to optimize search engine marketing.
Marketing & Sales
Digital Sales Processes & Customer Journey
The university course "Digital Sales Processes & Customer Journey" is a continuing education offering that focuses on the digitalization of sales processes with particular emphasis on the customer journey.
Marketing & Sales
Digital Sales Culture & Leadership
The university course "Digital Sales Culture & Leadership" explores leadership and corporate culture in the digital context, as well as the management of change processes.
Marketing & Sales
Digital Sales Strategy & Structure
The university course "Digital Sales Strategy & Structure" is a continuing education offering that focuses on the strategic and organizational challenges when companies seek to transform or optimize their sales through digitalization.
For the success of companies, it is crucial to quickly respond to changing conditions and actively shape societal change. Innovative organizations can meet customer demands, gain a competitive advantage in the market, and contribute to promoting sustainable development. Forward-thinking companies therefore integrate innovation management as a core component of their strategic planning.
Software engineering is a crucial field in our modern, increasingly digitalized economy, with its relevance steadily growing. Whether in product and process development, building efficiency enhancements, or generating sustainable competitive advantages, expertise in software engineering is highly sought after in companies, and the demand for experts remains consistently high.
Upon completion of the modules, you will possess the necessary knowledge and tools to make informed decisions and achieve long-term competitive advantages. Our certificate program is designed for individuals from all industries and company sizes who are already working in or aspiring to enter the field of "Digital Sales."
The academic course in Retail Management is a three-semester part-time education program designed for professionals in Austria's retail sector who aspire for more. Developed by the Department of Marketing & Sales at CAMPUS 02 UAS in collaboration with experts from Austria's retail industry, this course aims to enhance skills and knowledge in the field.
IT & Business Informatics
Service Engineering & Management
The Master's program in Leadership Roles in Service Engineering & Management primarily focuses on complex service business models and service technology concepts (Smart Services, Industry 4.0). Offered part-time over three semesters, it provides a solid foundation for your career, preparing you for the economy of tomorrow.
Contact regarding content
Dr. Berndt Jesenko MSc
+43 316 6002-395
berndt.jesenko@campus02.at
Contact regarding organization
Mag. Denise Wieser, Bakk. phil.
+43 316 602 708
denise.wieser@stmk.wifi.at
Requirement:abgeschlossenes Bachelorstudium (oder vergleichbarer Abschluss) plus Berufserfahrung
3 semesters/90 ECTS
Qualification gained:MSc od MBA (depends on specalization)