Career prospects

MASTER DEGREE PROGRAMME IN International Marketing

Berufsbild International Marketing

CAREER PROSPECTS

Due to increasing market internationalisation and liberalisation, Masters in International Marketing are in great demand from companies active on the international stage. Intercultural aspects of the job set high standards for future managers with regards to technical and personal skills. An international marketer is clearly also able to execute marketing agendas for the local market.

 

 

Potential job functions for Masters in International Marketing include:

 

• Head of Marketing Department

• Manager of Marketing Projects (market entry, product introduction)

• Product Manager

• Brand Manager

• Customer Relationship Manager

• Senior Export Executive

• Marketing Controller