Strategy & Positioning
Our key strategic approaches were defined based on our vision and mission statement, with the following unique selling points of CAMPUS 02 University of Applied Sciences being identified:
-
CAMPUS 02 considers itself as “compact, focused, quality-oriented and entrepreneurial”.
-
The clear emphasis on integral and fundamental subject areas of the industry guarantees quality, short decision making processes and thereby dynamic portfolio innovation.
-
Developed communication skills in conjunction with a strong partner network ensure the promised performance for the long term.
-
In the given operational structure of CAMPUS 02 University of Applied Sciences, the consequent practice-oriented focus of the courses on offer is guaranteed. CAMPUS 02 accords particular importance to inviting the industry to participate in the elaboration of curricula and to generally get involved.
-
CAMPUS 02 nurtures a close network with companies which, in turn, guarantees excellent access to science/practice.
-
Emphasis is on the portfolio of part-time degree programmes for working professionals.
-
CAMPUS 02 is the university of applied sciences which strongly highlights entrepreneurship and considers itself as a “University of Applied Sciences for industry” and of the industry.
-
CAMPUS 02 consciously sees itself as a “system provider”. In comparison to the national average, twice as many students have already successfully completed an apprenticeship (also corresponds to the Council of Universities of Applied Sciences Development Plan III requirement).
The 5 established fields of study are thus all geared towards the strategic specifications (focus on entrepreneurial functions and the industry’s needs; emphasis on students of part-time degree programmes for working professionals) and have been fully adapted to be in keeping with the bachelor and master system.